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REV Provides "Unlimited Opportunity" for Retail Suppliers

March 31, 2015

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Copyright 2010-15 EnergyChoiceMatters.com
Reporting by Karen Abbott • kabbott@energychoicematters.com

New York's Reforming the Energy Vision proceeding provides an "unlimited opportunity" for retail energy suppliers, Great Eastern Energy CEO Matt Lanfear told EnergyChoiceMatters.com in a recent interview.

The value-added products envisioned by REV, "are where we've been headed with the company for the last two years," as Great Eastern Energy has emphasized a 360-degree approach to customers' energy needs.

Great Eastern Energy's focus has been on helping the consumer manage not only price, but overall demand and energy spend.

"The vision that I've set forth over the next five to 10 years for the company is getting away from just focusing on the price of the commodity, to instead actually teach the consumer how to reduce demand, and providing the consumer with different tools and software that they can use to not only lower their price, but their overall cost," Lanfear said.

With New York ESCOs increasingly challenged by competitive utility supply prices (click here for story today), "we have to morph into being able to save in other ways and bring value to the customer," Lanfear said.

With an emphasis on offering various energy management and efficiency services in addition to supply, "we've been ahead of the curve for a couple years now, and I think we're well-positioned to take advantage," of the opportunities provided by REV, Lanfear said.

As recently reported, Great Eastern Energy's latest tool is a new customer dashboard and analytical portal for energy management, currently in beta testing. The GEE Energy Management web-based application, accessible through any device equipped with a web browser, helps customers gain insight, understand and reduce their overall energy consumption by measuring, tracking and comparing their energy performance in real time, the company said. The tool provides annual budgeting, savings analysis, document management, community based benchmarking, data management, variance and purchasing alarms, and a suite of custom reports.

See More From Our Interview With Great Eastern's Matt Lanfear:

Electricity Growth Propels Great Eastern Energy Past $400 Million in Annual Revenues

New Gas Supply Paradigm, Outdated Tariffs Challenging New York ESCOs

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